Referral + Whitelabel · Updated July 2026
Shopify Partner Program India — Refer or Whitelabel & Earn
Two ways to grow: refer Shopify clients and earn 15-25% commission, or whitelabel our delivery under your brand at 30-45% margin. Built for agencies, freelancers, design studios, and international shops that need an India D2C + Shopify execution partner. Every project ships using our 5-Stack D2C Method.
100+ stores shipped
Fixed-price SOWs
NDA + MSA
7-day payout
India · US · UK · UAE · AU
Two Partnership Models
Pick the Model That Fits Your Business.
Refer and earn, or whitelabel and own the relationship. Switch models per project.
Easiest to start
Referral Partner
You introduce · we deliver direct
15-20%
Commission on first project
+ 5-10% recurring on retainer
+ 5-10% recurring on retainer
- Introduce a client via email or WhatsApp
- We pitch, scope, sign, and deliver directly
- Client knows Cognito is delivering — you stay in the loop
- Commission paid within 7 days of client payment
- Lifetime commission on retainer / maintenance
- No commitment, no minimum referrals, no exclusivity
Best for: Marketing agencies, freelancers, consultants without dev capacity.
Higher margin
Whitelabel Partner
You own the client · we deliver behind the scenes
30-45%
Your margin per project
You set client price · we deliver at wholesale
You set client price · we deliver at wholesale
- NDA + MSA signed once, covers all future projects
- We quote wholesale to you; you mark up and quote your client
- Project management in your Slack / Asana / Notion / Linear
- Deliverables branded as your team (proxy mode default)
- Optional shadow mode: we attend calls as your team
- Client never sees Cognito branding or names
Best for: Agencies adding Shopify to their service mix without hiring devs.
Partner ICP
Who This is Built For.
Branding / Design Studios
You do brand + visual identity. You need a dev partner for the Shopify implementation.
Marketing Agencies
You run Meta / Google ads. Bigger retainers if you can deliver the storefront too.
Freelancers + Consultants
You have clients but limited bandwidth. Refer and earn without scoping.
International Agencies
US / UK / AU agencies wanting an India delivery partner with 55-65% cost advantage.
CRO + Performance Shops
You optimise. You need a build partner for theme rebuilds, Hydrogen, app stacks.
5-Step Onboarding
From Apply to First Project.
From application to signed SOW in 5-7 business days.
01
Day 1
Apply
Submit form: agency / freelancer details, services, ICP, current client mix.
02
Day 2-3
Discovery Call
30-min call. We learn your business, you learn our delivery model. Mutual fit check.
03
Day 3-5
NDA + MSA
Sign legal docs. Choose Referral or Whitelabel. Add wholesale rate card if whitelabel.
04
Day 5-14
First Lead
Introduce your first client. We scope and quote within 48 hours of intro.
05
Ongoing
Deliver + Get Paid
Project ships in 3-16 weeks based on scope. Commission / margin paid within 7 days.
Responsibilities Split
Who Does What.
Whitelabel split shown below. Referral is similar but client communication is direct.
| Task | Partner | Cognito IT |
|---|---|---|
| Client acquisition + sales | YOU | |
| Pricing the client | YOU | |
| Brand strategy + creative direction | YOU | |
| Project scoping + SOW | US | |
| Shopify dev + theme build | US | |
| Hydrogen headless build | US | |
| India D2C stack (Razorpay / COD / GST) | US | |
| QA + soft launch + cutover | US | |
| Status reports + weekly updates | US | |
| Client-facing comms (proxy mode) | YOU | |
| Invoicing the client | YOU | |
| 30-day post-launch on-call | US | |
| Maintenance / retainer ops | US |
Track Record & Promise.
100+
Shopify stores shipped
10+
Years on Shopify
2-3 wk
Standard theme build
100%
Fixed-price SOWs
Referral Partners: 15-20% commission on first project value + 5-10% recurring on monthly retainer (lifetime of engagement, typically 12-24 months). Whitelabel Partners: you set the client price, we deliver at wholesale — typical partner margin is 30-45% per project. No floor or ceiling on whitelabel earnings. Both models pay out within 7 days of receipt of client payment.
Referral: you introduce the client, we handle everything end-to-end with the client. They know we're delivering. You earn commission on their spend. Best for agencies / freelancers who don't want delivery ownership. Whitelabel: you're the client-facing brand. We deliver under NDA, use your project management tools (Slack / Asana / Notion), reports go through you. The client never sees us. Best for agencies who want to add Shopify to their service mix without hiring a dev team.
5 partner archetypes: (1) Marketing / branding agencies without an in-house Shopify team. (2) Design studios who need a dev partner for client implementations. (3) Performance marketing agencies (Meta / Google) who want to land bigger retainers. (4) Freelancers with a client base but limited execution capacity. (5) International agencies (US, UK, AU) looking for an India dev partner with cost leverage. We work with all of these — including top-tier India D2C brand builders.
After NDA + MSA, you bring the client. We scope and quote you at wholesale. You quote your client at your price. Once signed, we deliver under your brand: project management in your Slack / Asana / Notion, all communications branded as your team, design files in your shared drive, code in your repo. You can choose proxy mode (we never speak to client directly) or shadow mode (we attend calls as your team member). Most whitelabel partners run proxy mode.
Full Shopify scope: Theme builds (Dawn-based or premium), Hydrogen headless, Shopify Plus B2B, Markets international setup, subscription setup, Razorpay + COD OTP + Shiprocket + GST (India D2C stack), Klaviyo flows + WhatsApp integration, migrations (WooCommerce / Magento / Squarespace → Shopify), retainer support and maintenance. Partner can sell any combination.
5-7 business days from application to signed SOW. Day 1: apply. Day 2-3: 30-min discovery call. Day 3-5: sign NDA + MSA, choose Referral or Whitelabel. Day 5-14: bring your first lead — we scope and quote within 48 hours. Commission or margin paid within 7 days of client payment receipt. See our ecommerce agency Bangalore page for scope examples.
Apply · 5-day onboarding
Become a Partner. Earn or Whitelabel.
30-minute discovery call. We'll align on the model (Referral or Whitelabel), sign NDA + MSA, and have you ready to bring your first lead in 5-7 days. Email partners@cognitoitconsultancy.com or book direct below.

