Your Shopify Store Is Losing Sales Every Second It’s Slow
Every 1-second delay costs you up to 20% in conversions. We fix Shopify store speed at the code level — Core Web Vitals, LCP, image optimisation, and sub-2s load times.
A Slow Store Doesn’t Just Frustrate Visitors — It Costs You Revenue
Google penalises slow stores in rankings. Customers abandon slow stores before checkout. Every second of load time is money walking out the door.
-20% Conversions Per Second of Delay
Google’s data is clear: a 1-second delay in mobile load time reduces conversion rates by up to 20%.
Google Ranks Fast Sites Higher
Core Web Vitals are an official Google ranking factor. Slow stores lose organic visibility to faster competitors.
53% of Mobile Users Leave After 3s
More than half of your mobile visitors will abandon your store if it takes longer than 3 seconds to load.
Faster Stores Win on Every Ad Platform
Google Ads, Meta, and Shopify all reward fast landing pages with lower CPCs and higher Quality Scores.
Our Shopify Speed Optimisation Services
We go beyond PageSpeed scores — every fix is tied to a real-world performance gain that impacts rankings and revenue.
Speed Audit & Report
A full technical speed audit identifying every bottleneck, with a prioritised fix roadmap.
- PageSpeed & GTmetrix analysis
- Core Web Vitals breakdown
- Waterfall load analysis
- Prioritised fix roadmap
Image & Media Optimisation
Images are the #1 cause of slow Shopify stores. We compress, convert, and lazy-load everything.
- WebP & AVIF conversion
- Lazy loading implementation
- Responsive image sizing
- LCP image preloading
JavaScript & CSS Optimisation
Bloated scripts and unused CSS silently slow your store. We audit, minify, and defer everything.
- JS deferral & async loading
- Unused CSS removal
- Critical CSS inlining
- Third-party script audit
Core Web Vitals Fix
LCP, INP, and CLS fixes that move your store from “needs improvement” to “good” on every metric.
- LCP element optimisation
- Layout shift elimination
- Interaction delay reduction
- Google Search Console fixes
CDN & Caching Strategy
Serve your store from the edge — globally fast, always cached, zero-downtime delivery.
- CDN configuration & setup
- Browser caching rules
- Shopify asset caching
- Global delivery optimisation
App & Theme Audit
Every Shopify app adds load time. We identify bloated apps and theme code that can be removed or replaced.
- App performance impact audit
- Liquid code optimisation
- Render-blocking fixes
- Theme section cleanup
We Fix All Three Core Web Vitals
Google uses Core Web Vitals as a direct ranking factor. Failing any one of them costs you organic traffic — and revenue.
Largest Contentful Paint
How fast your biggest visible element loads. Slow LCP = visitors see a blank page = they leave. We fix hero images, fonts, and above-fold rendering.
Interaction to Next Paint
How fast your store responds to clicks, taps, and inputs. Laggy add-to-cart buttons and slow filters kill conversions. We optimise JS execution and event handlers.
Cumulative Layout Shift
How much your page jumps around as it loads. Buttons that shift before a customer clicks them lose sales. We add proper dimensions to all images and embeds.
Our 4-Step Speed Optimisation Process
Full Speed Audit
We run your store through PageSpeed, GTmetrix, and WebPageTest to find every bottleneck.
Fix Prioritisation
We rank fixes by impact-to-effort ratio. Biggest wins first, always.
Implementation
Our Shopify devs implement all fixes directly in your theme — tested on staging before going live.
Verify & Report
We re-run all speed tests, confirm score improvements, and deliver a full before/after report.
Tools We Use to Diagnose & Fix Speed
Industry-standard tools for the most accurate performance benchmarks.
“Our mobile PageSpeed went from 28 to 93 in one week. Checkout completions jumped 34% the following month — same traffic, same ads.”
We Don’t Just Improve Scores — We Improve Revenue
Shopify-Specific Expertise
Generic speed agencies don’t know Shopify’s Liquid constraints. We do — and we work within the platform, not around it.
Mobile-First Approach
We optimise for mobile first because that’s where 70% of your traffic comes from and where most stores fail.
Revenue-Linked Reporting
We don’t just report PageSpeed scores. We track CVR, bounce rate, and revenue impact before and after.
Zero Design Impact
Your store looks identical after our work. Speed optimisation is entirely behind the scenes — invisible to visitors, felt in their wallet.
Find Out What’s Slowing Your Store — and How Much It’s Costing You
Book a free 30-minute speed audit call. We’ll run your store through our full diagnostic, show you the exact issues, and give you a prioritised fix list — no obligation.
